Win more bids by scaling your response management process – part 2

In part 1, we discussed the best practices to scale your response management process from your end. This week we will look at how RFPIO’s toolbox can help you standardize your operations, improve communication, and trim response time, so your team can spend more time driving revenue. 

The RFPIO features that can help manage your response time

The RFPIO platform includes several features to help with your bid/no-bid decision-making. 

Intake

We designed the intake feature to help teams submit their project requests as intakes to the proposal team. The intake submits project requests to the designated user(s), who will approve or reject them. In addition, you can create an intake form with custom fields that will help you decide whether or not to pursue a project.

CRM integration

Another way to increase transparency and automate processes around the bid/no-bid decision is through one of our CRM integrations. For example, if sales is tracking information used in a bid decision, you can pull those fields into RFPIO. Your sales team will only ever have to enter the information once. Some of RFPIO’s CRM integrations even allow teams to fill out the intake form without ever leaving the CRM.

Reporting/custom fields

Lastly, you can use custom reporting on any fields you create in the intake form to analyze your win/loss rates and how they may be affected by certain factors in the opportunities you choose to pursue. This enables your team to evaluate your strategy and determine if you use your resources wisely when responding to RFPs.

What is your proposal management process?

You’ve decided which RFPs are worthy of responses. The next step in auditing your RFP process is evaluating how you’re managing the proposals. 

Are you having kickoff meetings?

A kickoff meeting is one of the most critical parts of the response process. At the end of a successful kickoff meeting, each team member will leave armed with clear roles and responsibilities – all designed with one clear goal, winning the bid! 

  • Are roles and responsibilities crystal clear? – Following a kickoff meeting, each team member should have an action plan. Follow up in your project management software.
  • Do you have a specific schedule? – Create hard deadlines for each team member and each response phase. 

Are you following the proposal’s progress?

Proposal managers should perform daily progress evaluations to ensure that they can address issues and lags before causing delays or inaccuracies.

How are you managing your team?

Proposal response has a lot of moving pieces. A proposal manager’s role is to follow those pieces, even if the responsibilities are outside the team’s immediate control. For example:

  • How are you tracking and managing tasks outside of the RFPIO platform?
  • How are subcontractors managed? 
  • How do your teams juggle multiple proposals?
  • Is there a shared calendar?

Task templates

How many of you have several tasks for every project? And how many of those tasks have nothing to do with the work in RFPIO? I’m referring to things like responding to an intent to bid or prepping shipping labels. Task templates can help you track those tasks automatically. Suppose you’re the manager of a team of proposal managers. In that case, you can even automate the tracking of tasks or stages across a shared calendar for a team, giving you better insight into the team’s workload on a given date or week. 

These are great ways to automate task creation. You can create a template for standard tasks under your organization settings and have it appear in each project upon creation. If there are tasks that you track as a team in a shared calendar, you can create a user in RFPIO that is assigned to these tasks automatically when you set them up in your organization settings. You can then sync that user’s calendar to a shared calendar in Outlook or Google to see all tasks across your team.

Clarifications 

Clarifications, often overlooked, is a great tool to help you compile any questions that you and your team need to send back to the issuer of your project. Then, you can export the questions, send them to the issuer, and import the responses back into the system.

Calendars 

RFPIO’s calendar view provides at-a-glance project management for you and your team.

Integrations 

Adding on our integrations for Teams or Slack can help increase transparency. I’ve also known clients to take advantage of our API integrations in their project management tools.

Discussions tab/comments

The discussions tab in the project is a great way to not get behind on potential issues. From this tab, you can quickly sort through open comments within the task. When managing multiple projects at a time, I made it a habit to open the discussions tab of each project every day to help reassign questions and resolve issues as they appeared.

Content Library

RFPIO’s Content Library uses AI to intuitively auto-populate and answer all of the most common and not-so-common questions. In addition, the Content Library offers several filtering tools, options, rules, and tags to help ensure that you’ll receive the most appropriate answer, even with simple one or two-keyword searches. Furthermore, your AI-driven library will update as you input data. 

Look inside your content management lifecycle

When did you last audit your content?

I’m going to let you all in on a bit of a secret. Every time I perform an audit of a customer’s Content Library, I start with the Content Library Insights Report.

This report is also available for any filters you apply in the Content Library. So, for example, if you have an Archive collection set up, you can filter it out and look at the Insights report without skewing your data. 

You can also use RFPIO to create an internal knowledge base, perfect for training new hires. Here at RFPIO, all of our sales enablement content and sessions are easily accessible from our company-wide instance of RFPIO. It’s easy for me to remember a session from a month ago, and I can simply use the search to find a Q&A pair that directs me to the video.

Other customers have found increased collaboration between their proposal team and their marketing and security teams but are saving the most recent versions of client-facing documents in the Content Library. Using RFPIO as an internal knowledge base and a single source of truth also provides a level of self-service to your organization that can boost morale.

Lastly, especially for small companies and startups, using RFPIO to track crucial information related to delivery can help create an excellent database for client references in the future.

Are your Q&A pairs going unused?

RFPIO’s Q&A pairs is one of the most exciting features on the platform. Users can upload any type of document and customize it to suit their needs. In addition, you can edit and store content in almost 20 languages. In other words, the majority of what you need to respond to an RFP is right there, at your fingertips, and best of all, RFPIO is consistently learning.

How often do you manually respond to RFPs?

Sometimes, old habits die hard. Perhaps response managers feel they need to manually respond to justify their worth. RFPIO doesn’t want anyone to lose their job; we want to help them be more productive and respond to the RFPs they might not have had time for before automation.

How often do you automatically respond to RFPs?

RFPIO makes the RFP response process easy through near-total automation. Sure, some questions require at least partially manual responses to push the RFP over the finish line, but RFPIO will take you as much as 80 percent of the way toward full automation

If you aren’t automatically responding to every RFP that is worth a bid, we would love to hear from you and see how RFPIO will make the response process faster, less expensive, and, dare I say, enjoyable. 

How do you utilize your Content Library?

I’ll bet you that you’ve answered most questions on each RFP multiple times – perhaps for other customers. Utilize the Content Library to let RFPIO take care of the redundant and tedious aspects of response management. 

Is your Content Library content relevant and up to date?

Perhaps the most common feedback we get, especially from companies that aren’t fully utilizing RFPIO, is that they’re hesitant to use the Content Library because they haven’t audited it. Hence, their content isn’t up to date. I get that. It seems daunting to audit and update answers, but it’s not, and you can’t beat the long-term benefits.

Here at RFPIO, we refer to auditing the Content Library as getting rid of the ROT (redundant, outdated, or trivial content). Here is a simple guideline to take you through the process. 

I get it if you’re worried about deleting information you’ll need one day. Who hasn’t thrown something away in a fit of cleaning, only to need it the next day? Instead of deleting that information, you can warehouse it in case you might need it again in the future.

Are you utilizing your subject matter experts?

Subject Matter Experts (SME), which we sometimes pronounce “smee,” are, as the name implies, experts in proposals, sales, marketing, etc. Your SMEs might be experts on your organization or in their fields in general. They’re the people you turn to when you don’t know how to answer a particular question.

Do you have a moderation process?

Do you have a moderation process? Is the moderation process documented? When was the last time you checked the moderation’s organization settings? Does the content have owners and review cycles? How do you ensure your library is free of redundant, outdated, and trivial content?

The RFPIO features that help keep your content organized and current

Content Library Insights Report

Here’s a tip: Every time I perform an audit of a customer’s Content Library, I start with the Content Library Insights Report.

This report is also available for any filters you apply in the Content Library. So, for example, if you have an Archive collection set up, you can filter it out and look at the Insights report without skewing your data. 

This report is an excellent way to see what can be easily archived: Q&A pairs that you don’t use or pairs with a star rating of less than 3. This report can also help see if Owners are becoming inundated with reviews. Maybe you can reassign Q&A pairs to another SME.

I recommend customers look at the Content Library Insights Report and the Executive Dashboard routinely. Use them both to guide your content strategy and look for improvements.

Additionally, you may want to evaluate where you can use merge tags more. While a lot of our customers are familiar with the use of merge tags to replace a client or a company name in a proposal, did you know you can use merge tags for content that gets updated frequently? For example, track the number of employees in your organization or clients who use a specific product version. Updating that number once in the organization settings will reflect wherever the merge tag is used in your library and carry over into the project.

Lastly, many of our customers add on custom reporting to help guide their strategy. It allows for more in-depth reporting of custom fields and usage. I have seen customers use this feature to determine areas where they may need more content developed in their library.

Executive Dashboard

You never want to leave your response management team guessing. The Executive Dashboard provides your team insights at-a-glance. The dashboard tracks the lifecycle of your RFP from the time it’s received until it’s archived.

The Executive Dashboard lets users create reports, such as RFP viability, based on similar bids from the past. In addition, managers can pull win/loss analysis, average completion time, and identify the top contributors. 

If this blog post inspired you and you want to dive deeper into your workflow or content management strategy, RFPIO’s Professional Services Team can help! As an RFPIO customer, you can purchase bundles of Professional Services hours for specific projects and initiatives. You’ll work alongside a Professional Services consultant like myself for the entirety of your engagement. Reach out to your customer success manager or account manager, and they’ll connect you with a member of my team who can scope your project.

 


mattie@rfpio.com

Mattie Scull, CF APMP, is a Professional Services Consultant at RFPIO. She draws on her previous experiences leading RFPIO implementations and strategies as a Proposal Manager at various govtech companies.

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